Graphic Thought Facility - Amy Poole

Graphic Though Facility are a London based consultancy who create print and digital graphics, products and environments for clients. They aim to create solutions to address commercial needs. A lot of their work seems to be advertising campaigns for various companies. They also make products and layouts for books etc.This image is taken from the habitat re-branding which I think has worked really successfully. I think the heart inside the house works really well and now is completely memorably
linked to habitat.Frieze art fair marketing campaign- I like the use of a night photography as the contrast of the illuminated trees against the dark sky works really well and the simple typography gives a really good poster campaign which seems to fit in with the Graphic Thought Facility. Their work seems to usually include type.
Paris calling - A season of London exhibitions of Paris based artists has been shown in this poster campaign. Graphic Thought Facility and Paris-based designers M/M collaborated in the creation of its identity through this campaign. I like the use of type and image as it makes the image look like a tube map around London.
This a campaign for an annual arts festival in Toulouse. I think this image is simply effective due to the contrast of nature and man made with sticks covered in brightly coloured paint. Its eye-catching which is what a campaign should be.
A sign for a permanent exhibition in the science museum. I like the old school game like quality of the letters and the brightness of the letters. it draws you in and tells you what the exhibition is about. a good sign.